PFA - Philippine Franchise Association

ASEAN Integration Tackled at the PFA GMM.

Written by: Ivy

Thu, 10 Jul 2014 21:13

The Philippine Franchise Association (PFA) recently held its first general membership meeting (GMM) for 2014 with record-breaking attendance at the Nostalg Ballroom, Oakwood-Premier Joy Nostalg Center. Mr. Franklin Go, PFA President, introduced the new batch of the PFA Board of Trustees and Officers during the said GMM. He also unveiled the goals of the PFA Board for the next two years during his inaugural message stressing that the goals are meant to help PFA members rise up to the challenges of the ASEAN Economic Integration. The PFA GMM also featured Ms. Matec Villanueva and Mr. Ricky de Vera, who respectively presented marketing and human resource development strategies for an integrated ASEAN.

Franchising Negosyo Para Sayo!

Written by: Ivy

Fri, 11 Jul 2014 09:51

List of Exhibitors

Brand  Booth No.  Website
Aquabest #24
Bar-B-King #15
Chado #17
Crystal Clear #32
Dimsum Factory #22
Dimsum Republic #29
Finds Convenience Store #21
Fruit Magic #27
Fruitas #19
Hungry Juan #23
Julies Bakeshop #25
Kettle Korn #14B
Magic Melt #16
Minute Burger #14A
Pansit Malabon #18
Pizza Pedricos #26
Potato Corner #31
Sam's Everything on Stick #28
 Waffle Time #20
Bayad Center  #8
Gamot Publiko #4
Generika #2
HBC #5 & #6
Little Lamb's #3
Mr. Quickie #10
Oryspa #7
PR Gaz #11


Are you ready for the ASEAN INTEGRATION 2015?

Written by: Ivy

Fri, 11 Jul 2014 09:56

PFA Participates in IPOPHL WIPO Consultative Meeting

Written by: Ivy

Fri, 11 Jul 2014 09:59

The Philippine Franchise Association (PFA), whose members are dynamic users of the Intellectual Property systems recently participated in the IPOPHL and World Intellectual Property Organization (WIPO) consultative meeting held at the IPOPHL office. The consultative meeting, which was initiated by IPOPHL director general Atty. Ricardo R. Blancaflor, aims to develop Intellectual Property (IP) Marketing and Communication Plan that is geared towards enhancing IP public education and awareness as well as bringing forth the value of respect for IP rights among Filipinos. Photo shows seated from left to right : PFA vice chair Ma. Alegria Sibal Limjoco; DITTB Director Carmen Peralta (IPOPHL); Louise Van Greunen, Director, Building Respect for IP Division (WIPO); Bing Miranda (Phil. Retailers Association); and Rodolfo Biescas fo the Filipino Inventors Society, Inc. Standing from left to right : Cheggy Medina of Lechon City; Raul Blay (Advertising Suppliers Association of the Phils.); Mitch Amurao (Advertising Suppliers Association of the Phils.); Atty. Thursday Alciso (Filscap); Atty. Pia Alvendia, PFA assistant Corporate Secretary; Omar Katbi, Counsellor, Building Respect for IP Division (WIPO); and Juanito Simon of the Filipino Inventors Society, Inc.

PFA-MANSMITH Franchising Bootcamp

Written by: Ivy

Fri, 11 Jul 2014 10:04

True to its commitment to provide its members and the franchising sector relevant capability building programs that would elevate their competitiveness to a higher level, the Philippine Franchise Association (PFA) in partnership with Mansmith and Fielders Inc., recently organized a franchising bootcamp at the Asian Institute of Management (AIM). PFA president Franklin Go stressed the relevance of the franchising bootcamp with the dawning of a new economic environment due to the impending ASEAN Economic Community 2015. Attended by middle managers and key officers from various PFA member franchisors, Philippines ’ foremost marketing guru Josiah Go shared the formula for franchising success thru the Franchise Diamond Model. Photo shows Mansmith’s chief marketing strategist Josiah Go (seated at center) together with the participants led by PFA chairman Yvette Pardo-Orbeta (seated left to Josiah).

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